The Future of Gaming: Engaging Gen Z
By 2026, Gen Z will be the biggest spenders in gaming. But winning them over takes more than a good game—it takes creators, social ecosystems, and seamless cross-platform play. Here’s how to stay ahead.
Explore
Browse every article collected by VIREXA. Newest articles appear first.
100 results • Page 8 of 9
By 2026, Gen Z will be the biggest spenders in gaming. But winning them over takes more than a good game—it takes creators, social ecosystems, and seamless cross-platform play. Here’s how to stay ahead.
How do you grow in a mature market? Well, there’s no one better to answer this question than Josh Wilson, CEO of SciPlay, who has steered the company to growth every year since 2013.
Influencer Marketing is a key UA channel, but making it profitable takes more than guesswork. Here’s what drives real, measurable impact.
Magicabin, a captivating farm adventure game by Ivy Mobile, has rapidly gained popularity with its immersive gameplay and seasonal events. As it continues to rise, it establishes itself as a strong competitor to the reigning leader in the niche, Moon Active.
Skillz is betting $75M to find the next big skill-based game, pushing real-money competition beyond casual titles into new, high-stakes genres. Is your game the one they’re looking for?
Türkiye has mastered hyper-casual and puzzle games, turning startups into billion-dollar giants. The question now is: Can it break into new frontiers?
With fewer open roles and more talent on the market, you’d think hiring would be easier—but it’s not. In fact, the high stakes mean hiring mistakes have never been costlier
Great gaming hubs need talent, money, and opportunity—and Abu Dhabi is going all in on all three. Could this be gaming’s next big hotspot?
Dive into our take on Supercell's jaw-dropping 2024! While they celebrated record revenue and user growth, we’re asking the tough questions.
Mobile gaming is getting more dramatic—literally. With games like Dark War: Survival proving that players don’t just want new mechanics, they want high-stakes stories that pull them in.
Hybridcasual puzzles mix fast, easy gameplay with just the right amount of challenge. We analyze why some are more addicting than others.
2025 is going to be a wild year for consumer apps. From TikTok’s survival saga to AI-driven personal finance apps and the rebirth of super apps, here’s what we think will shake up the market and reshape how we connect, spend, and engage.
Hacker News
“GPT-5.5's API pricing is reshaping how startups build AI products”